Purposeful businesses and not for profits have a wealth of, often unexplored, PR potential.
But, because you’re bona fide experts in what you do and passionate about the people you work for and with, opportunities have to be weighed up carefully. And rightly so.
Beefing up your PR presence doesn’t mean selling your soul. It is, however, a really robust way to build credibility and deliver mass exposure.
Take a strategic, responsible, realistic and purposeful approach and you have nothing to fear and everything to gain. I can help to build your presence as a credible source for journalists, and a voice of authority in your field.